Things to remember while dealing with the best SEO company

Choosing the best SEO agency for your business can be quite a daunting task. If you’re unfamiliar with them, it may seem like there are hundreds of SEO companies, offering excellent results at low prices. But people who have worked with such firms before will be skeptical of most of the claims they see.

So, how do you pick the best SEO agencies for your business? What do you look for? And when can you expect results?

SEO can be a daunting topic, so here’s a list of questions you should ask the SEO firm you are planning to work with to know they are right for you.

1. ‘Can I access past performances?’

Search marketing is an effective way to generate revenue and to attract new customers. However, your potential SEO needs to provide credible proof to you that they can help you.

Ask your SEO to show you the results of the businesses they have worked within the past. You need to see how they are faring in terms of customers and revenue.

2. ‘Do you have experience in this industry?’

Every industry has its own peculiarities. These peculiarities offer their own set of opportunities and challenges. This is where experience gives you a huge edge over your competitors. Although, it is not essential for your SEO to have experience in your field. It is still important that they understand your competitive landscape, customers and unique opportunities.

Assess the SEO agency’s pitch for your business. Have they done their research? Do they understand your industry and the challenges? Their strategies need to be tailored to your requirements.

3. ‘Do you do it yourselves or outsource?’

This question can help you sort the best SEO companies from the rest. A great SEO company should have been able to use their own business model to attain success in the field. Simply put, a good agency should be able to practice what they preach.

4. ‘When can I expect results?’

Working with SEO is a long-term strategy and investment. It may take months for the SEO to have any impact on your business and even then, the results can be quite underwhelming. Your SEO needs to show you how they expect to achieve results and what their goals are.


Be wary of any promises or guarantees. It is challenging for any SEO to deliver on any kind of guarantee.

5. ‘How do you measure success?’

Traffic volume, articles published, and new backlinks are all important SEO performance metrics. But in the end, they are not of much importance to you. Your SEO company needs to care about the impact they have on your business. All the traffic that your SEO generates for you needs to generate more revenue and customers for you.

6. ‘Will I have an allotted dedicated account manager/adviser?’

You need to make sure that your SEO not only offers you an advisor but someone who is dedicated to your business just as much as you are. You need to make sure that your advisor is going to put enough time on your business as well.

When meeting your new account manager, look for signs they’ll stick around. Evaluate the strength of their pitch. And assess the number of clients the agency has. If your agency has thousands of clients, how will they make time for you?